Web Manager’s Roundtable
This is the fouth session in the Marketing, Management, and Professional Development Track at HighEdWeb. Presented by:
- Bob Crisler, University of Nebraska
- Rachel Stewart, University of Iowa
- Doug Tschopp, Augustana College
- Luke Robinson, Calvin College
- Sri Giridharan, Seton Hall University
- Doug Ruschman, Xavier University
We talked about web/style policy guides. Policy guides, as well as their implementation and/enforcement, vary from institution to institution, if they exist at all.
How to account for social media? Xavier has its own social network for accepted students. Calvin picks up accounts on Flickr, Facebook, Flickr. If we keep adding social networks, who’s going to maintain them? Nebraska has its own social network, and is looking into Elgg for a social platform.
Some schools (such as Augustana) are shifting to Gmail for email service. Many have an email newsletter, at least for faculty/staff.
Calvin College has a lot of video production; on Vimeo, YouTube, etc. Xavier has BlueTube, where students can upload their own video (this was presented as a poster last year, if I remember correctly?) Alumni love seeing what students are doing on campus.
How do you handle rogue departments? Mention “talking to the chancellor.” It’s a big help to have allies in the upper levels of administration. U of Iowa College of Business used to be under Communications and IT, now wholly under IT.
Experiences with student workers seem to run the gamut.